My expertise spans various fields, including art, design, product development, illustration, copywriting, and marketing. My mind is an amusement park of colors, typography, composition, creativity, and a touch of humor, which I bring into the work process.

Academically, I hold two degrees: one in Visual Communication Design and the other in Economics and Business Administration, specializing in Marketing. This combination allows me to unite creative thinking and emotional insight with efficiency and practicality, through a deep understanding of consumer psychology and product attachment.

Married to Shaked, father to four wonderful children (and a cat). Beyond design, I enjoy playing the piano, traveling the world, and unwinding by the fish pond I built in my yard.